The front page provides the title "Apple downgrades Tim Cook". You wonder why Apple downgraded Tim Cook. When you click on the link, however, you are taken to another web page where the title is "Apple employees downgrade Tim Cook".
Apple as a corporate entity is different from its constituent employees although, in many cases, the employees have a say in what Apple, the corporate entity, does or says.
Apple employees who reviewed their CEO on Glassdoor.com say they still like Tim Cook -- just less than they liked him last year.I'll bet that most people would have clicked on the link based on the short title on CNN.com's front page.
Is this responsible Internet journalism? Of generating more clicks to a page?